Custom Video Portfolio Prepared for Saluda Grade
Our most popular videos right now are simply meant to introduce the leadership of a firm. Prospective clients can read about the company’s accomplishments in their due diligence processes, but it can all be set inside the context of their first impression of the people who steer the ship. By simply hearing about their upbringing, their journey through school, early career choices, and how they began their position at the firm, the viewer can put their own interpretation into action, which means they have begun building a relationship in their mind. An emotional connection has begun. This offers a perfect avenue to share the values that guide the firm, and give a sense of humanity and comfort.
Meet the Leaders
Company Profile
Often, we take advantage of our interview time with the leadership to ask more about the company, which can be used in a flagship Company Profile video. This is more explainer-driven, sharing details about who, what, where, and how. Leaving the viewer with a clear understanding of the brand and its place in the world. Featured on the company website, YouTube page, and can be used any time an employee is speaking at an event.
REIT Videos
Once again, taking advantage of our interview time, we dive deeper into the specifics of key Strategies at the firm. Since we have done over 15 different Strategy Videos for Oaktree, we thought we’d share some of the REIT specific videos. They are a bit outdated in certain respects, but allow you to see what can be done to show off specific properties or speak of Real Estate in a broad sense. These types of videos are great when launching a fund.
